Beschreibung:
Digital platforms have become an important part of the digital economy by facilitatingtransactions between large numbers of users and by fostering innovation on collaborativeplatforms. It is striking that platform-based services are dominated by a small number ofglobal players. Most of them are headquartered in the USA, including Alphabet, Amazon,Apple, Meta and Microsoft, also known as the "Big Five". A comparative analysis of the BigFive provides insights into their success factors and platform-related antitrust issues thatcould be helpful for policymakers to improve the European technology ecosystem. Businessdecision-makers can also benefit from these lessons learned when shaping digital strategies.