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Medientyp:
Buch
Titel:
Design thinking
:
integrating innovation, customer experience and brand value
Enthält:
Notes on the evolution of design thinking : a work in progress
/ Craig M. Vogel
Notes on the evolution of design thinking : a work in progress
/ Craig M. Vogel
The designful company
/ Marty Neumeier
Creating the right environment for design
/ Julian Jenkins
Designing business : new models for success
/ Heather M.A. Fraser
Unleashing the power of design thinking
/ Kevin Clark and Ron Smith
Design thinking and design management : a research and practice perspective
/ Rachel Cooper, Sabine Junginger, and Thomas Lockwood
The four powers of design : a value model in design management
/ Brigitte Borja de Mozota
Transition : becoming a design-minded organization
/ Thomas Lockwood
Building leadership brands by design
/ Jerome Kathman
Let's brandjam to humanize our brands
/ Mark Gob(c)♭
Bringing the future into global brands
/ Tony Kim
Brand-driven innovation
/ Erik Roscam Abbing and Christa van Gessel
Branding and design innovation leadership : what's next?
/ Phil Best
Service design : an appraisal
/ Roberto M. Saco and Alexis P. Goncalves
Bottom-line experiences : measuring the value of design in service
/ Lavrans L(c)ıvlie, Chris Downs, and Ben Reason
From small ideas to radical service innovation
/ Mark Jones and Fran Samalionis
Would you like service with that?
/ Chris Bedford and Anson Lee
Service design via the global web : global companies serving local markets
/ Brian Gillespie
The mathematics of brand satisfaction
/ Chris Rockwell
Will meaningful brand experiences disrupt your market?
/ David W. Norton
The road to authentic brand is jittered [sic] with design
/ David Lemley
Customer loyalty and the elements of user experience
/ Jesse James Garrett
Experiential design drives an established brand
/ Judi Jacobs and Jeff Hackett.
The designful company
/ Marty Neumeier
Creating the right environment for design
/ Julian Jenkins
Designing business : new models for success
/ Heather M.A. Fraser
Unleashing the power of design thinking
/ Kevin Clark and Ron Smith
Design thinking and design management : a research and practice perspective
/ Rachel Cooper, Sabine Junginger, and Thomas Lockwood
The four powers of design : a value model in design management
/ Brigitte Borja de Mozota
Transition : becoming a design-minded organization
/ Thomas Lockwood
Building leadership brands by design
/ Jerome Kathman
Let's brandjam to humanize our brands
/ Mark Gobé
Bringing the future into global brands
/ Tony Kim
Brand-driven innovation
/ Erik Roscam Abbing and Christa van Gessel
Branding and design innovation leadership : what's next?
/ Phil Best
Service design : an appraisal
/ Roberto M. Saco and Alexis P. Goncalves
Bottom-line experiences : measuring the value of design in service
/ Lavrans Løvlie, Chris Downs, and Ben Reason
From small ideas to radical service innovation
/ Mark Jones and Fran Samalionis
Would you like service with that?
/ Chris Bedford and Anson Lee
Service design via the global web : global companies serving local markets
/ Brian Gillespie
The mathematics of brand satisfaction
/ Chris Rockwell
Will meaningful brand experiences disrupt your market?
/ David W. Norton
The road to authentic brand is jittered [sic] with design
/ David Lemley
Customer loyalty and the elements of user experience
/ Jesse James Garrett
Experiential design drives an established brand
/ Judi Jacobs and Jeff Hackett.