Anmerkungen:
Includes bibliographical references
Restricted to subscribers or individual electronic text purchasers
Mode of access: World Wide Web
Beschreibung:
"This book presents the basic business modeling for developing appropriate strategies in exploiting business opportunities in the emerging economy in Africa"--Provided by publisher.
Africa -- The perspectives of African history -- Africa in the global economy -- The rising and compelling imperatives to do business in Africa -- The African regional integration and trading blocs -- Doing business in Africa and African business opportunities -- A strategic model for entering African markets -- A model for doing business in Africa: principles of strategic management and corporate-level and competitive strategies -- Challenges of doing business in Africa -- Overcoming the challenges of doing business in Africa -- Summary and conclusion