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  • Titel: Agent-Based Modeling of Consumer Choice by Utilizing Crowdsourced Data and Deep Learning (Short Paper)
  • Beteiligte: Wang, Boyu [Verfasser:in]; Crooks, Andrew [Verfasser:in]
  • Erschienen: Schloss Dagstuhl – Leibniz-Zentrum für Informatik, 2023
  • Sprache: Englisch
  • DOI: https://doi.org/10.4230/LIPIcs.GIScience.2023.81
  • Schlagwörter: online restaurant reviews ; agent-based modeling ; aspect-category sentiment analysis ; consumer choice
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  • Beschreibung: People’s opinions are one of the defining factors that turn spaces into meaningful places. Online platforms such as Yelp allow users to publish their reviews on businesses. To understand reviewers' opinion formation processes and the emergent patterns of published opinions, we utilize natural language processing (NLP) techniques especially that of aspect-based sentiment analysis methods (a deep learning approach) on a geographically explicit Yelp dataset to extract and categorize reviewers' opinion aspects on places within urban areas. Such data is then used as a basis to inform an agent-based model, where consumers' (i.e., agents') choices are based on their characteristics and preferences. The results show the emergent patterns of reviewers' opinions and the influence of these opinions on others. As such this work demonstrates how using deep learning techniques on geospatial data can help advance our understanding of place and cities more generally.
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