Competing or synergistic? An exploratory analysis of a blended relationship between logics in a dilemma of artisan product innovation

Medientyp: E-Artikel
Titel: Competing or synergistic? An exploratory analysis of a blended relationship between logics in a dilemma of artisan product innovation
Beteiligte: Nguyen, Van Dai; Nguyen, Thi Tuyet Mai; Nguyen, Quynh Hoa
Erschienen: Informa UK Limited, 2023
Erschienen in: Cogent Business & Management, 10 (2023) 2
Sprache: Englisch
DOI: 10.1080/23311975.2023.2212936
ISSN: 2331-1975
Schlagwörter: Marketing ; Management Science and Operations Research ; Organizational Behavior and Human Resource Management ; Strategy and Management ; Business, Management and Accounting (miscellaneous) ; Accounting ; Business and International Management
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