Erschienen:
Research Centre of Industrial Problems of Development of NAS of Ukraine, 2024
Erschienen in:Business Inform
Sprache:
Nicht zu entscheiden
DOI:
10.32983/2222-4459-2024-1-375-382
ISSN:
2222-4459
Entstehung:
Anmerkungen:
Beschreibung:
<jats:p>The modern project management environment is becoming more and more volatile under the influence of exogenous and endogenous factors. The key factor in this context is motivation, which has the potential to increase its application in project management. The aim of the article is to analyze the motivation strategies that can be implemented by the project management office to increase the success of projects. The importance of motivation in the context of project management is considered, with an emphasis on how motivational strategies can affect the productivity and effectiveness of teams. The importance of the project management office in the development of team motivation to achieve success in project management in conditions of increased volatility of the business environment is emphasized. According to McKinsey, 37% of situations leading to the failure of a project are due to changes in its goals, which directly or indirectly affects motivation. Various methods of motivation used by the project management office, including intrinsic and extrinsic motivation, and their impact on the behavior of employees are considered. Attention is paid to the psychological aspects of motivation, the role of cultural and individual differences. Particular attention is paid to the use of metrics for quantitative project management, which provides a more structured and objective approach to evaluating and improving various aspects of the project, including motivation. An analysis of the importance of creating a favorable environment for motivation and the use of a strategic approach to the implementation of motivational strategies is carried out. The proposed research can be useful for professional analysts and researchers, companies, non-profit organizations and authorities who seek to strengthen the motivation component of the project management office. Prospects for further research include the development of a KPI system taking into account the main organizational goals and, on the basis of their construction, a motivation system by the project management office.</jats:p>