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Kerkhoff, Gerd [Author]

Zukunftschance Global Sourcing : China, Indien, Osteuropa - Ertragspotenziale der internationalen Beschaffung nutzen - [1. Aufl.]

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Weinheim: WILEY-VCH, 2005
Krokowski, Wilfried [Editor]; Regula, Sven [Other]

Globalisierung des Einkaufs : Leitfaden für den internationalen Einkäufer

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Berlin; Heidelberg [u.a.]: Springer, 1998
Günther, Thomas [Author]; Schäfer, Thomas [Author]

Ausgestaltung des strategischen Planungsprozesses in Unternehmen : Ergebnisse einer empirischen Untersuchung

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Dresden: Technische Univ., Fak. Wirtschaftswiss., Fachgruppe Betriebswirtschaftsl., 2012

Published in: Dresdner Beiträge zur Betriebswirtschaftslehre ; 2012,166
Bradley, Frank [Author]

International marketing strategy - [5. ed.]

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Harlow; Munich [u.a.]: Financial Times Prentice Hall, 2005
Bruns, Jürgen [Author]

Internationales Marketing - [3., völlig überarb. und aktualisierte Aufl.]

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Ludwigshafen (Rhein): Kiehl, 2003

Published in: Modernes Marketing für Studium und Praxis
Curry, Jeffrey E. [Author]

Internationales Marketing : neue Märkte erschließen ; [Expansion im Zeichen der Globalisierung]

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Köln: Dt. Wirtschaftsdienst, 2000
Doole, Isobel [Author]; Lowe, Robin [Author]; Phillips, Chris [Author]

International marketing strategy : analysis, development and implementation - [Reprinted]

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London [u.a.]: International Thomson Business Press, 1998
Meffert, Heribert [Author]; Bolz, Joachim [Author]

Internationales Marketing-Management - [3., überarb. und erg. Aufl.]

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Stuttgart [u.a.]: Kohlhammer, 1998

Published in: Kohlhammer-Edition Marketing
Madsen, Tage K. [Other]

Advances in international marketing / 8, Ed.: Tage Koed Madsen

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1996

Published in: Advances in international marketing ; 8
Cateora, Philip R. [Author]

International marketing - [9. ed.]

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Chicago [u.a.]: Irwin, 1997

Published in: The Irwin series in marketing- McGraw-Hill International editions- McGraw-Hill marketing series
Schurawitzki, Werner [Author]

Praxis des internationalen Marketing : Grundlagen und Fallbeispiele

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Wiesbaden: Gabler, 1995
Kaynak, Erdener [Editor]

The Global business : four key marketing strategies

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New York [u.a.]: IBP International Business Press, c1993
Cateora, Philip R. [Author]

International marketing - [8. ed.]

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Burr Ridge, Ill. [u.a.]: Irwin, 1993

Published in: The Irwin series in marketing
Müller, Stefan [Author]; Kornmeier, Martin [Author]

Internationales Marketing - eine interkulturelle Perspektive

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Dresden: Technische Univ., Fak. Wirtschaftswiss., Fachgruppe Betriebswirtschaftsl., 1994

Published in: Dresdner Beiträge zur Betriebswirtschaftslehre ; 1994,1
Meffert, Heribert [Author]; Bolz, Joachim [Author]

Internationales Marketing-Management - [2., völlig überarb. Aufl.]

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Stuttgart; Berlin; Köln [u.a.]: Kohlhammer, 1994

Published in: Kohlhammer-Edition Marketing ; inst,i,meff.1994
Lamont, Douglas F. [Author]; Lamont, Douglas [Author]

Marketing international : zehn Erfolgsstrategien

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Frankfurt am Main [u.a.]: Campus-Verl., 1992
Cateora, Philip R. [Author]

International Marketing - [7. Aufl]

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Homewood, Ill. [u.a.]: Irwin, 1990

Published in: The Irwin Series in marketing
Terpstra, Vern [Author]; Sarathy, Ravi [Author]

International marketing - [5th ed.]

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Fort Worth [u.a.]: Dryden Press, 1991

Published in: The Dryden Press Series in marketing
Stahr, Gunter R. [Author]

Internationales Marketing

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Ludwigshafen (Rhein): Kiehl, 1991

Published in: Modernes Marketing für Studium und Praxis
Kulhavy, Ernest [Author]

Internationales Marketing - [4., unveränd. Aufl.]

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Linz: Trauner, 1989

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