Skip to contents Mahmood, Kiran [Author]; Hussain, Mutahir [Author]; Afzal, Farman [Author] Moderating role of rational thought process in measuring the relationship between emotional attachment and branch trust Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Lahore: Johar Education Society, Pakistan (JESPK), 2015 Ghorbanzadeh, Davood [Author]; Rahehagh, Atena [Author] Emotional brand attachment and brand love : the emotional bridges in the process of transition from satisfaction to loyalty Articles View online Schließen > Access https://www.emerald.com/insight/content/doi/10.1108/RAMJ-05-2020-0024/full/pdf?title=emotional-brand-attachment-and-brand-love-the-emotional-bridges-in-the-process-of-transition-from-satisfaction-to-loyalty Full access (via DOI) Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2021 Published in: Rajagiri management journal ; 15(2021), 1, Seite 16-38 Qaiser, Shehla [Author]; Bashir, Muhammad Adnan [Author]; Yasir, Muhammad [Author]; Fahim, Syed Muhammad [Author] The mediating role of customer engagement on brand involvement and emotional brand attachment Articles View online Schließen > Access http://lahoreschoolofeconomics.edu.pk/businessjournals/V9issue2/2.%20Shehla%20Qaiser%20et%20al_.pdf Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2021 Published in: The Lahore journal of business ; 9(2020/2021), 2 vom: Okt./März, Seite 19-40 Sheeraz, Muhammad [Author]; Qadeer, Faisal [Author]; Masood, Mirha [Author]; Hameed, Imran [Author] Self-congruence facets and emotional brand attachment: The role of product involvement and product type Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Lahore: Johar Education Society, Pakistan (JESPK), 2018 Stanković, Jelena [Author]; Đukić, Suzana [Author] Brand personality as a determinant of consumer loyalty of mobile phones and cars in the Republic of Serbia Articles View online Schließen > Access https://sciendo.com/pdf/10.2478/ethemes-2022-0028 Full access (via DOI) Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2022 Published in: Ekonomske teme ; 60(2022), 4 vom: Dez., Seite 513-531 Akbar, Muhammad Imad Ud Din [Author]; Ahmad, Bilal [Author]; Asif, Mirza Huzaifa [Author]; Siddiqui, Shahid Ali [Author] Linking emotional brand attachment and sales promotion to post-purchase cognitive dissonance : the mediating role of impulse buying behavior Articles View online Schließen > Access https://www.koreascience.kr/article/JAKO202032462596982.pdf Full access (via DOI) Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2020 Published in: Journal of Asian finance, economics and business ; 7(2020), 11, Seite 367-379 Sheeraz, Muhammad [Author]; Qadeer, Faisal [Author]; Masood, Mirha [Author]; Hameed, Imran [Author] Self-Congruence Facets and Emotional Brand Attachment: The Role of Product Involvement and Product Type Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Lahore: Johar Education Society, 2018 Nyagadza, Brighton [Author]; Kadembo, Ernest M. [Author]; Makasi, Africa [Author] Exploring internal stakeholders' emotionalattachment & corporate brand perceptionsthrough corporate storytelling for branding Articles View online Schließen > Access Full access (via DOI) https://www.tandfonline.com/doi/pdf/10.1080/23311975.2020.1816254 Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2020 Published in: Cogent business & management ; 7(2020), 1, Artikel-ID 1816254, Seite 1-22 Nyagadza, Brighton [Author]; Kadembo, Ernest M. [Author]; Makasi, Africa [Author] Exploring internal stakeholders' emotional attachment & corporate brand perceptions through corporate storytelling for branding Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Abingdon: Taylor & Francis, 2020 Shahid, Shadma [Author]; Paul, Justin [Author]; Gilal, Faheem Gul [Author]; Ansari, Shiveen [Author] The role of sensory marketing and brand experience in building emotional attachment and brand loyalty in luxury retail stores Articles View online Schließen > Access Full access (via DOI) https://onlinelibrary.wiley.com/doi/pdfdirect/10.1002/mar.21661 Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2022 Published in: Psychology & marketing ; 39(2022), 7 vom: Juli, Seite 1398-1412 Sheeraz, Muhammad [Author] ; Qadeer, Faisal [Other]; Masood, Mirha [Other]; Hameed, Imran [Other] Self-Congruence Facets and Emotional Brand Attachment : The Role of Product Involvement and Product Type Books View online Schließen > Access https://ssrn.com/abstract=3246926 Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2019] Ma, Jianfeng; Tu, Hongwei; Zhou, Xing; Niu, Wanjie Can brand anthropomorphism trigger emotional brand attachment? Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Informa UK Limited, 2023 Published in: The Service Industries Journal Grisaffe, Douglas B.; Nguyen, Hieu P. Antecedents of emotional attachment to brands Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Elsevier BV, 2011 Published in: Journal of Business Research Ahmadi, Arash; Ataei, Afsoon Emotional attachment: a bridge between brand reputation and brand advocacy Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2024 Published in: Asia-Pacific Journal of Business Administration Vahdat, Arash; Hafezniya, Hanieh; Jabarzadeh, Younis; Thaichon, Park Emotional Brand Attachment and Attitude toward Brand Extension Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Informa UK Limited, 2020 Published in: Services Marketing Quarterly Vredeveld, Anna J. Emotional intelligence, external emotional connections and brand attachment Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2018 Published in: Journal of Product & Brand Management Dwivedi, Abhishek; Johnson, Lester W.; Wilkie, Dean Charles; De Araujo-Gil, Luciana Consumer emotional brand attachment with social media brands and social media brand equity Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2019 Published in: European Journal of Marketing Patwardhan, Hemant; Balasubramanian, Siva K. Reflections on emotional attachment to brands: Brand romance and brand love Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Westburn Publishers, 2013 Published in: Journal of Customer Behaviour Ali, Fatma; M. Labib Enaba, Hala Lovemarks Drivers Effect on Luxury Fashion Brands Emotional Attachment Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Redfame Publishing, 2023 Published in: Business and Management Studies Ladhari, Riadh; Cheikhrouhou, Soumaya; Morales, Miguel; Zaaboub, Emna Antecedents and consequences of emotional attachment to sport teams brands Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Springer Science and Business Media LLC, 2022 Published in: Journal of Brand Management
Mahmood, Kiran [Author]; Hussain, Mutahir [Author]; Afzal, Farman [Author] Moderating role of rational thought process in measuring the relationship between emotional attachment and branch trust Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Lahore: Johar Education Society, Pakistan (JESPK), 2015
Ghorbanzadeh, Davood [Author]; Rahehagh, Atena [Author] Emotional brand attachment and brand love : the emotional bridges in the process of transition from satisfaction to loyalty Articles View online Schließen > Access https://www.emerald.com/insight/content/doi/10.1108/RAMJ-05-2020-0024/full/pdf?title=emotional-brand-attachment-and-brand-love-the-emotional-bridges-in-the-process-of-transition-from-satisfaction-to-loyalty Full access (via DOI) Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2021 Published in: Rajagiri management journal ; 15(2021), 1, Seite 16-38
> Access https://www.emerald.com/insight/content/doi/10.1108/RAMJ-05-2020-0024/full/pdf?title=emotional-brand-attachment-and-brand-love-the-emotional-bridges-in-the-process-of-transition-from-satisfaction-to-loyalty Full access (via DOI) Show more show less
Qaiser, Shehla [Author]; Bashir, Muhammad Adnan [Author]; Yasir, Muhammad [Author]; Fahim, Syed Muhammad [Author] The mediating role of customer engagement on brand involvement and emotional brand attachment Articles View online Schließen > Access http://lahoreschoolofeconomics.edu.pk/businessjournals/V9issue2/2.%20Shehla%20Qaiser%20et%20al_.pdf Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2021 Published in: The Lahore journal of business ; 9(2020/2021), 2 vom: Okt./März, Seite 19-40
> Access http://lahoreschoolofeconomics.edu.pk/businessjournals/V9issue2/2.%20Shehla%20Qaiser%20et%20al_.pdf Show more show less
Sheeraz, Muhammad [Author]; Qadeer, Faisal [Author]; Masood, Mirha [Author]; Hameed, Imran [Author] Self-congruence facets and emotional brand attachment: The role of product involvement and product type Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Lahore: Johar Education Society, Pakistan (JESPK), 2018
Stanković, Jelena [Author]; Đukić, Suzana [Author] Brand personality as a determinant of consumer loyalty of mobile phones and cars in the Republic of Serbia Articles View online Schließen > Access https://sciendo.com/pdf/10.2478/ethemes-2022-0028 Full access (via DOI) Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2022 Published in: Ekonomske teme ; 60(2022), 4 vom: Dez., Seite 513-531
Akbar, Muhammad Imad Ud Din [Author]; Ahmad, Bilal [Author]; Asif, Mirza Huzaifa [Author]; Siddiqui, Shahid Ali [Author] Linking emotional brand attachment and sales promotion to post-purchase cognitive dissonance : the mediating role of impulse buying behavior Articles View online Schließen > Access https://www.koreascience.kr/article/JAKO202032462596982.pdf Full access (via DOI) Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2020 Published in: Journal of Asian finance, economics and business ; 7(2020), 11, Seite 367-379
> Access https://www.koreascience.kr/article/JAKO202032462596982.pdf Full access (via DOI) Show more show less
Sheeraz, Muhammad [Author]; Qadeer, Faisal [Author]; Masood, Mirha [Author]; Hameed, Imran [Author] Self-Congruence Facets and Emotional Brand Attachment: The Role of Product Involvement and Product Type Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Lahore: Johar Education Society, 2018
Nyagadza, Brighton [Author]; Kadembo, Ernest M. [Author]; Makasi, Africa [Author] Exploring internal stakeholders' emotionalattachment & corporate brand perceptionsthrough corporate storytelling for branding Articles View online Schließen > Access Full access (via DOI) https://www.tandfonline.com/doi/pdf/10.1080/23311975.2020.1816254 Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2020 Published in: Cogent business & management ; 7(2020), 1, Artikel-ID 1816254, Seite 1-22
> Access Full access (via DOI) https://www.tandfonline.com/doi/pdf/10.1080/23311975.2020.1816254 Show more show less
Nyagadza, Brighton [Author]; Kadembo, Ernest M. [Author]; Makasi, Africa [Author] Exploring internal stakeholders' emotional attachment & corporate brand perceptions through corporate storytelling for branding Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Abingdon: Taylor & Francis, 2020
Shahid, Shadma [Author]; Paul, Justin [Author]; Gilal, Faheem Gul [Author]; Ansari, Shiveen [Author] The role of sensory marketing and brand experience in building emotional attachment and brand loyalty in luxury retail stores Articles View online Schließen > Access Full access (via DOI) https://onlinelibrary.wiley.com/doi/pdfdirect/10.1002/mar.21661 Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2022 Published in: Psychology & marketing ; 39(2022), 7 vom: Juli, Seite 1398-1412
> Access Full access (via DOI) https://onlinelibrary.wiley.com/doi/pdfdirect/10.1002/mar.21661 Show more show less
Sheeraz, Muhammad [Author] ; Qadeer, Faisal [Other]; Masood, Mirha [Other]; Hameed, Imran [Other] Self-Congruence Facets and Emotional Brand Attachment : The Role of Product Involvement and Product Type Books View online Schließen > Access https://ssrn.com/abstract=3246926 Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2019]
Ma, Jianfeng; Tu, Hongwei; Zhou, Xing; Niu, Wanjie Can brand anthropomorphism trigger emotional brand attachment? Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Informa UK Limited, 2023 Published in: The Service Industries Journal
Grisaffe, Douglas B.; Nguyen, Hieu P. Antecedents of emotional attachment to brands Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Elsevier BV, 2011 Published in: Journal of Business Research
Ahmadi, Arash; Ataei, Afsoon Emotional attachment: a bridge between brand reputation and brand advocacy Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2024 Published in: Asia-Pacific Journal of Business Administration
Vahdat, Arash; Hafezniya, Hanieh; Jabarzadeh, Younis; Thaichon, Park Emotional Brand Attachment and Attitude toward Brand Extension Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Informa UK Limited, 2020 Published in: Services Marketing Quarterly
Vredeveld, Anna J. Emotional intelligence, external emotional connections and brand attachment Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2018 Published in: Journal of Product & Brand Management
Dwivedi, Abhishek; Johnson, Lester W.; Wilkie, Dean Charles; De Araujo-Gil, Luciana Consumer emotional brand attachment with social media brands and social media brand equity Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2019 Published in: European Journal of Marketing
Patwardhan, Hemant; Balasubramanian, Siva K. Reflections on emotional attachment to brands: Brand romance and brand love Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Westburn Publishers, 2013 Published in: Journal of Customer Behaviour
Ali, Fatma; M. Labib Enaba, Hala Lovemarks Drivers Effect on Luxury Fashion Brands Emotional Attachment Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Redfame Publishing, 2023 Published in: Business and Management Studies
Ladhari, Riadh; Cheikhrouhou, Soumaya; Morales, Miguel; Zaaboub, Emna Antecedents and consequences of emotional attachment to sport teams brands Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Springer Science and Business Media LLC, 2022 Published in: Journal of Brand Management
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