Skip to contents Phang Ing Grace [Author]; Ming, Ting [Author] Antecedents of consumer attitude towards blogger recommendations and its impact on purchase intention Articles View online Schließen > Access https://ajba.um.edu.my/article/view/12164/7933 Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2018 Published in: Asian journal of business and accounting ; 11(2018), 1 vom: Juni, Seite 294-323 Phang Ing Grace [Author]; Pei Ling, Ricadonna [Author]; Osman, Zaiton [Author] Causes of customers' cognitive dissonance and product return frequency : a Malaysian packaged food context Articles View online Schließen > Access Full access (via DOI) https://ajba.um.edu.my/index.php/AJBA/article/download/41017/15324 Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2022 Published in: Asian journal of business and accounting ; 15(2022), 2, Seite 173-203 Phang Ing Grace [Author]; Goh Yee Shien [Author] Offline brand outcomes of instagram: do cognitive network and self-congruity matter? Articles View online Schließen > Access Full access (via DOI) https://ajba.um.edu.my/article/view/16762/10920 Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2019 Published in: Asian journal of business and accounting ; 12(2019), 2 vom: Dez., Seite 287-314 Lim, Tze-Yin [Author]; Lim, Bibiana Chiu Yiong [Author]; Leong, Choi-Meng [Author]; Phang, Ing Grace [Author]; Foong, Weng Heng [Author] Consumer adoption of on-demand digital platforms : an integrated model Articles View online Schließen > Access Full access (via DOI) Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2023 Published in: Global business and organizational excellence ; 42(2023), 6 vom: Sept./Okt., Seite 75-88 Phang, Grace Ing Is corporate rebranding a double-edged sword? Consumers` ambivalence towards corporate rebranding of familiar brands Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Korean Marketing Association (AMJ), 2014 Published in: Asia Marketing Journal Phang Ing, Grace; Ming, Ting Antecedents of Consumer Attitude towards Blogger Recommendations and its Impact on Purchase Intention Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Univ. of Malaya, 2018 Published in: Asian Journal of Business and Accounting Phang, Ing Grace; Kong, Yuting Zylvia Exploring the influence of technical and sensory factors on Malaysians' intention to adopt virtual tours in heritage travel Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2023 Published in: Journal of Hospitality and Tourism Insights @ Grace, Phang Ing; Shien, Goh Yee Offline Brand Outcomes of Instagram: Do Cognitive Network and Self-congruity Matter? Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Univ. of Malaya, 2019 Published in: Asian Journal of Business and Accounting Grace, Ing; Phang, Phang; Pei Ling, Ricadonna; Osman, Zaiton Causes of Customers’ Cognitive Dissonance and Product Return Frequency: A Malaysian Packaged Food Context Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Univ. of Malaya, 2022 Published in: Asian Journal of Business and Accounting Phang, Ing Grace; Jiang, Shuai; Lim, Xin Jean Wow It’s a Robot! Customer-Motivated Innovativeness, Hotel Image, and Intention to Stay at Chinese Hotels Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Informa UK Limited, 2023 Published in: Journal of China Tourism Research Ing @ Grace Phang; Jing-En Ng; Kim-Shyan Fam Customer Engagement and Loyalty Issues in Omnichannel Fast-Food Industry Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. UNIMAS Publisher, 2021 Published in: International Journal of Business and Society Phang, Ing Grace; K.P.D. Balakrishnan, Bamini; Ting, Hiram Does sustainable consumption matter? Consumer grocery shopping behaviour andthe pandemic Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2021 Published in: Journal of Social Marketing Phang, Ing @ Grace; Osman, Zaiton; Ginajil, Javen Elfe DETERMINANTS OF YOUNG MALAYSIAN ADULTS’ FAST FOOD PURCHASING INTENTION Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Universiti Malaysia Sabah (UMS), 2020 Published in: Malaysian Journal of Business and Economics (MJBE) Ting, Hiram; Phang, Grace Ing; Cheah, Jun-Hwa; Sarstedt, Marko Guest editorial Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2020 Published in: British Food Journal Ing, Phang Grace; Zheng Lin, Ng; Xu, Ming; Thurasamy, Ramayah Customer loyalty in Sabah full service restaurant Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2019 Published in: Asia Pacific Journal of Marketing and Logistics Lim, Tze‐Yin; Lim, Bibiana Chiu‐Yiong; Leong, Choi‐Meng; Phang, Ing Grace; Foong, Weng Heng Consumer adoption of on‐demand digital platforms: An integrated model Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Wiley, 2023 Published in: Global Business and Organizational Excellence Musa, Shahiida; Lim, Tze-Yin; Russell, Reuben; Leong, Choi-Meng; Phang, Ing @ Grace Mini Seminar Road to Agribusiness Marketing Conference 2023: Perspective from the Stakeholders Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Federal Agricultural Marketing Authority, 2023 Published in: Journal of Agribusiness Marketing Ing, Grace Phang; Chan, Jennifer Kim Lian; Lim, Tze Yin; Fresnido, Mia Bella R. Key Success Factors, Marketing Opportunities and Challenges: A Case Study of Bonco Virgin Coconut Oil Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Federal Agricultural Marketing Authority, 2022 Published in: Journal of Agribusiness Marketing Cheuk, Sharon; Liew-Tsonis, Janie; Ing, Grace Phang; Razli, Izyanti Awang An Establishment Of The Role Of Private And Public Sector Interests In The Context Of Tourism Transport Planning And Development: The Case Of Malaysia Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Clute Institute, 2010 Published in: International Business & Economics Research Journal (IBER) Ing, Grace Phang; Liew-Tsonis, Janie; Cheuk, Sharon; Razli, Izyanti Awang An Examination Of The Challenges Involved In Distributing A Strong And Consistent Destination Image In The Marketing Of Tourism In Malaysia Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Clute Institute, 2010 Published in: International Business & Economics Research Journal (IBER)
Phang Ing Grace [Author]; Ming, Ting [Author] Antecedents of consumer attitude towards blogger recommendations and its impact on purchase intention Articles View online Schließen > Access https://ajba.um.edu.my/article/view/12164/7933 Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2018 Published in: Asian journal of business and accounting ; 11(2018), 1 vom: Juni, Seite 294-323
Phang Ing Grace [Author]; Pei Ling, Ricadonna [Author]; Osman, Zaiton [Author] Causes of customers' cognitive dissonance and product return frequency : a Malaysian packaged food context Articles View online Schließen > Access Full access (via DOI) https://ajba.um.edu.my/index.php/AJBA/article/download/41017/15324 Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2022 Published in: Asian journal of business and accounting ; 15(2022), 2, Seite 173-203
> Access Full access (via DOI) https://ajba.um.edu.my/index.php/AJBA/article/download/41017/15324 Show more show less
Phang Ing Grace [Author]; Goh Yee Shien [Author] Offline brand outcomes of instagram: do cognitive network and self-congruity matter? Articles View online Schließen > Access Full access (via DOI) https://ajba.um.edu.my/article/view/16762/10920 Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2019 Published in: Asian journal of business and accounting ; 12(2019), 2 vom: Dez., Seite 287-314
Lim, Tze-Yin [Author]; Lim, Bibiana Chiu Yiong [Author]; Leong, Choi-Meng [Author]; Phang, Ing Grace [Author]; Foong, Weng Heng [Author] Consumer adoption of on-demand digital platforms : an integrated model Articles View online Schließen > Access Full access (via DOI) Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2023 Published in: Global business and organizational excellence ; 42(2023), 6 vom: Sept./Okt., Seite 75-88
Phang, Grace Ing Is corporate rebranding a double-edged sword? Consumers` ambivalence towards corporate rebranding of familiar brands Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Korean Marketing Association (AMJ), 2014 Published in: Asia Marketing Journal
Phang Ing, Grace; Ming, Ting Antecedents of Consumer Attitude towards Blogger Recommendations and its Impact on Purchase Intention Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Univ. of Malaya, 2018 Published in: Asian Journal of Business and Accounting
Phang, Ing Grace; Kong, Yuting Zylvia Exploring the influence of technical and sensory factors on Malaysians' intention to adopt virtual tours in heritage travel Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2023 Published in: Journal of Hospitality and Tourism Insights
@ Grace, Phang Ing; Shien, Goh Yee Offline Brand Outcomes of Instagram: Do Cognitive Network and Self-congruity Matter? Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Univ. of Malaya, 2019 Published in: Asian Journal of Business and Accounting
Grace, Ing; Phang, Phang; Pei Ling, Ricadonna; Osman, Zaiton Causes of Customers’ Cognitive Dissonance and Product Return Frequency: A Malaysian Packaged Food Context Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Univ. of Malaya, 2022 Published in: Asian Journal of Business and Accounting
Phang, Ing Grace; Jiang, Shuai; Lim, Xin Jean Wow It’s a Robot! Customer-Motivated Innovativeness, Hotel Image, and Intention to Stay at Chinese Hotels Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Informa UK Limited, 2023 Published in: Journal of China Tourism Research
Ing @ Grace Phang; Jing-En Ng; Kim-Shyan Fam Customer Engagement and Loyalty Issues in Omnichannel Fast-Food Industry Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. UNIMAS Publisher, 2021 Published in: International Journal of Business and Society
Phang, Ing Grace; K.P.D. Balakrishnan, Bamini; Ting, Hiram Does sustainable consumption matter? Consumer grocery shopping behaviour andthe pandemic Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2021 Published in: Journal of Social Marketing
Phang, Ing @ Grace; Osman, Zaiton; Ginajil, Javen Elfe DETERMINANTS OF YOUNG MALAYSIAN ADULTS’ FAST FOOD PURCHASING INTENTION Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Universiti Malaysia Sabah (UMS), 2020 Published in: Malaysian Journal of Business and Economics (MJBE)
Ting, Hiram; Phang, Grace Ing; Cheah, Jun-Hwa; Sarstedt, Marko Guest editorial Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2020 Published in: British Food Journal
Ing, Phang Grace; Zheng Lin, Ng; Xu, Ming; Thurasamy, Ramayah Customer loyalty in Sabah full service restaurant Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2019 Published in: Asia Pacific Journal of Marketing and Logistics
Lim, Tze‐Yin; Lim, Bibiana Chiu‐Yiong; Leong, Choi‐Meng; Phang, Ing Grace; Foong, Weng Heng Consumer adoption of on‐demand digital platforms: An integrated model Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Wiley, 2023 Published in: Global Business and Organizational Excellence
Musa, Shahiida; Lim, Tze-Yin; Russell, Reuben; Leong, Choi-Meng; Phang, Ing @ Grace Mini Seminar Road to Agribusiness Marketing Conference 2023: Perspective from the Stakeholders Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Federal Agricultural Marketing Authority, 2023 Published in: Journal of Agribusiness Marketing
Ing, Grace Phang; Chan, Jennifer Kim Lian; Lim, Tze Yin; Fresnido, Mia Bella R. Key Success Factors, Marketing Opportunities and Challenges: A Case Study of Bonco Virgin Coconut Oil Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Federal Agricultural Marketing Authority, 2022 Published in: Journal of Agribusiness Marketing
Cheuk, Sharon; Liew-Tsonis, Janie; Ing, Grace Phang; Razli, Izyanti Awang An Establishment Of The Role Of Private And Public Sector Interests In The Context Of Tourism Transport Planning And Development: The Case Of Malaysia Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Clute Institute, 2010 Published in: International Business & Economics Research Journal (IBER)
Ing, Grace Phang; Liew-Tsonis, Janie; Cheuk, Sharon; Razli, Izyanti Awang An Examination Of The Challenges Involved In Distributing A Strong And Consistent Destination Image In The Marketing Of Tourism In Malaysia Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Clute Institute, 2010 Published in: International Business & Economics Research Journal (IBER)
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