Media type: Book Title: Marketing fängt beim Kunden an : Taktik geht vor Strategie (Bottom-up Marketing) Work titles: Bottom-up Marketing <dt.> Ries, Al: Bottom-up Marketing <dt.> Contributor: Ries, Al [Author]; Trout, Jack [Author] Published: Frankfurt/M.; New York: Campus-Verl., 1990 Extent: 192 S. Language: German ISBN: 3593343290 RVK notation: QP 612 : Absatzplanung und -kontrolle QP 600 : Allgemeines Keywords: Marketing > Bottom-up-Prinzip Marketing > Bottom-up-Prinzip Origination: Footnote:
Departmental Library DrePunct – open access area Shelf-mark: QP 600 R559 M3 Item ID: 10492967 Status: Loanable
Central Library – stack Shelf-mark: 65.8.12858 Item ID: 20097905 Status: Loanable, place order > Ordering possible ‒ please log in Orders received from Mon - Fri by 1 pm are expected to be ready for you on the same day.