• Media type: Book
  • Title: Winning the service game
  • Contributor: Schneider, Benjamin [Author]; Bowen, David Earl [Author]
  • imprint: Boston, Mass.: Harvard Business School Press, 1995
  • Extent: XI, 295 S; graph. Darst; 25 cm
  • Language: English
  • ISBN: 0875845703
  • RVK notation: QP 620 : Allgemeines
  • Keywords: Dienstleistung > Marketing
    Dienstleistung
  • Origination:
  • Footnote: Literaturverz. S. 261 - 283

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  • Status: Loanable