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Morgan, Nigel [Other]

Destination branding : creating the unique destination proposition - [2. ed., Reprint.]

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Amsterdam; Heidelberg [u.a.]: Elsevier Butterworth-Heinemann, 2007
Kincaid, William M. [Author]

Promotion : products, services, and ideas - [2. ed.]

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Columbus [u.a.]: Merrill, 1985
Crane, Edgar [Author]

Marketing communications - [2. ed.]

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New York [u.a.]: Wiley, 1972

Published in: The Wiley marketing series
Mattelart, Armand [Author]

Advertising international : the privatisation of public space

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London [u.a.]: Routledge, 1991

Published in: A Comedia book
McStay, Andrew [Author]

Digital advertising - [2nd edition]

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London; New York: Palgrave, 2016

Published in: Macmillan education
Rosenberg, Jerry M. [Author]

Dictionary of marketing and advertising

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New York [u.a.]: Wiley, 1995

Published in: Business dictionary series
Taylor, Jim [Author]

Space race : an inside view of the future of communications planning - [Reprinted]

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Chichester [u.a.]: Wiley, 2006
Esch, Franz-Rudolf [Editor]; Langner, Tobias [Editor]; Bruhn, Manfred [Editor]

Handbuch Controlling der Kommunikation : Grundlagen - Innovative Ansätze - Praktische Umsetzungen - [2., vollständig überarbeitete und erweiterte Auflage]

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Wiesbaden: SpringerGabler, [2016]

Published in: Handbuchreihe der Kommunikation ; 4,2
Kollmann, Tobias [Author]

Online-Marketing : Grundlagen der Absatzpolitik in der Net Economy

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Stuttgart: Kohlhammer, 2007

Published in: Kohlhammer Edition Marketing
Holland, Heinrich [Author]

Direktmarketing

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München: Vahlen, 1993
Perlman, Corey [Author]

eBoot camp : proven Internet marketing techniques to grow your business

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Hoboken, NJ: Wiley, c 2009
Holzapfel, Felix [Author]; Holzapfel, Klaus [Author]; Petitfourt, Sarah [Author]; Dörfler, Patrick [Author]

Digitale Marketing-Evolution : wer klassisch wirbt, stirbt

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Göttingen: BusinessVillage, 2015
Elmiger, Thomas [Author]

Online-Marketing : die Grundlagen im Griff

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Zürich: Versus, [2015]
Park, Joo-Yeun [Author]

Programm-Promotion im Fernsehen

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Konstanz: UVK Verl.-Ges., c 2004

Published in: Medien und Märkte ; 1300
Wagner, Peter A. [Author]

Der Markt als Ausgangsdatum der Werbeplanung

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Berlin: Duncker u. Humblot, 1968

Published in: Technische Universität Berlin: Vertriebswirtschaftliche Abhandlungen des Instituts für Industrielle Verbrauchsforschung und Vertriebsmethoden an der Technischen Universität Berlin ; 13
Kollmann, Tobias [Author]

Online-Marketing : Grundlagen der Absatzpolitik in der Net Economy - [2., aktualisierte und überarb. Aufl.]

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Stuttgart: Kohlhammer, 2013

Published in: Kohlhammer Edition Marketing
Lakhani, Dave [Author]

Subliminal persuasion : influence & marketing secrets they don't want you to know

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Hoboken, NJ: Wiley, 2008
Barowski, Mike [Author]

Textgestaltung - [1. Aufl., Nachdr.]

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Berlin: Cornelsen, 1999

Published in: Das professionelle 1 x 1
Leif, Thomas [Editor]

Social Sponsoring und Social Marketing : Praxisberichte über das "neue Produkt Mitgefühl"

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Köln: Bund-Verl., 1993
Bauer, Dirk [Author]

Telemarketing : mit Database-Management und neuen Vertriebsstrukturen zum Erfolg

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Braunschweig; Wiesbaden: Vieweg, 2000

Published in: Vieweg Business computing

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