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  1. Baker, Michael J. [Author]; Baker, Michael John [Author]

    Research for marketing

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    Basingstoke [u.a.]: Macmillan, 1991

  2. Hamersveld, Mario van [Other]; Bont, Cees de [Other]; Hamersveld, Mario van [Editor]

    Market research handbook - [5. ed.]

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    Chichester [u.a.]: Wiley, c2007

    Published in: ESOMAR world research publication

  3. Burns, Alvin C. [Author]; Bush, Ronald F. [Author]

    Marketing research - [5. ed.]

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    Upper Saddle River, NJ: Pearson/Prentice Hall, 2006

  4. Hammann, Peter [Author]; Erichson, Bernd [Author]

    Marktforschung - [3., überarb. und erw. Aufl.]

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    Stuttgart [u.a.]: Fischer, 1994

    Published in: UTB für Wissenschaft ; Uni-Taschenbücher ; 805 ; Wirtschaftswissenschaften- Grundwissen der Ökonomik ; Betriebswirtschaftslehre

  5. Olbrich, Rainer [Author]; Battenfeld, Dirk [Author]; Buhr, Carl-Christian [Author]

    Marktforschung : ein einführendes Lehr- und Übungsbuch

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    Berlin; Heidelberg: Springer Gabler, 2012

    Published in: Springer-Lehrbuch

  6. Baumgarth, Carsten [Author]; Bernecker, Michael [Author]

    Marketingforschung

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    München; Wien: Oldenbourg, 1999

    Published in: WiSorium Wirtschafts- und sozialwissenschaftliches Repetitorium

  7. Malhotra, Naresh K. [Author]; Birks, David F. [Author]

    Marketing research : an applied approach - [3. European Ed.]

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    Harlow, England; London; New York; Boston; San Francisco; Toronto; Sydney; Singapore; Hong Kong; Tokyo; Seoul; Taipei, New Delhi; Cape Town; Madrid; Mexico City; Amsterdam; Munich; Paris; Milan: Financial Times Prentice Hall, 2007

  8. Craig, C. Samuel [Author]; Craig, C. S. [Author]; Douglas, Susan P. [Author]

    International marketing research - [3. ed.]

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    Chichester: Wiley, 2005