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Kuhlmann, Eberhard [Author]

Das Informationsverhalten der Konsumenten - [1. Aufl.]

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Freiburg: Rombach, 1970

Published in: Absatzwirtschaft und Konsumforschung ; 3
Louviere, Jordan J. [Author]; Hensher, David A. [Author]; Swait, Joffre D. [Author] ; Adamowicz, Wiktor [Performer]; Swait, Joffre [Performer]

Stated choice methods : analysis and applications - [5. print.]

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Cambridge [u.a.]: Cambridge Univ. Press, 2007
Ullrich, Wolfgang [Author]

Alles nur Konsum : Kritik der warenästhetischen Erziehung - [Orig.-Ausg.]

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Berlin: Wagenbach, 2013

Published in: Wagenbachs Taschenbuch ; 699
Ries, Eric [Author]

The lean startup : how constant innovation creates radically successful businesses

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[London]: Portfolio Penguin, [2011]
Kroeber-Riel, Werner [Author]; Gröppel-Klein, Andrea [Author] ; Verlag Franz Vahlen

Konsumentenverhalten - [11. vollständig überarbeitete, aktualisierte und ergänzte Auflage]

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München: Verlag Franz Vahlen, [2019]
Kroeber-Riel, Werner [Author]; Gröppel-Klein, Andrea [Author]

Konsumentenverhalten - [10., überarbeitete, aktualisierte und ergänzte Auflage]

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München: Verlag Franz Vahlen, [2013]

Published in: Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
Fehse, Kai [Author]

Neurokommunikation : ein Modell zur Wirkweise von Werbung im Lichte neuester Erkenntnisse der Hirnforschung

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Baden-Baden: Nomos Verl.-Ges., Ed. Fischer, c2009

Published in: Angewandte Medienforschung ; 4600
Louviere, Jordan J. [Author]; Hensher, David A. [Author]; Swait, Joffre D. [Author]

Stated choice methods : analysis and applications - [6. print.]

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Cambridge [u.a.]: Cambridge Univ. Press, 2009
Peppers, Don [Author] ; Rogers, Martha Ph.D [Other]

The one to one future : building relationships one customer at a time - [1st ed]

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New York [u.a.]: Currency Doubleday, 1993
Bauer, Hans H. [Author]

Die Entscheidung des Handels über die Aufnahme neuer Produkte : Eine verhaltensorientierte Analyse /von Hans H. Bauer

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Berlin: Duncker & Humblot, 1980

Published in: Schriften zum Marketing ; 1000
Drukarczyk, Jochen [Author]

Investitionstheorie und Konsumpraeferenz : ein Beitrag zur expliziten Berücksichtigung der Entnahmen (Konsumausgaben) im optimalen mehrperiodigen Investitionsprogramm des Unternehmers

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Berlin: Duncker Humblot, 1970

Published in: Frankfurter wirtschafts- und sozialwissenschaftliche Studien ; 21
Bongard, Willi [Creator]

Fetische des Konsums : Portraits klassischer Markenartikel

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Hamburg: Nannen, 1964

Published in: Die Zeit-Bücher
Lichtenstein, Sarah [Editor]; Slovic, Paul [Other]

The construction of preference - [1. publ.]

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Cambridge [u.a.]: Cambridge University Press, 2006
Becker, Gary S. [Author]

Accounting for tastes

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Cambridge, Mass. [u.a.]: Harvard Univ. Press, 1996
Mitchell, Andrew A. [Editor]

Advertising exposure, memory, and choice

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Hillsdale, NJ [u.a.]: Erlbaum Associates, 1993

Published in: Advertising and consumer psychology
Anderson, Simon P. [Author]; Palma, André de [Author]; Thisse, Jacques-François [Author] ; Palma, André de [Other]

Discrete choice theory of product differentiation

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Cambridge, Mass. [u.a.]: MIT Press, 1992
Herker, Armin [Author]

Eine Erklärung des umweltbewußten Konsumentenverhaltens : eine internationale Studie

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Frankfurt am Main; Berlin; Bern; Wien [u.a.]: Lang, 1993

Published in: Europäische Hochschulschriften / 5 ; 1358
Gottschalk, Ingrid [Author]

Ökologische Verbraucherinformation : Grundlagen, Methoden und Wirkungschancen

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Berlin: Duncker und Humblot, 2001

Published in: Beiträge zur Verhaltensforschung ; 42
Ries, Eric [Author]

The lean startup : how today's entrepreneurs use continous innovation to create radically successful businesses - [1. ed.]

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New York, NY: Crown Business, 2011
Scharf, Andreas [Author]

Sensorische Produktforschung im Innovationsprozeß

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Stuttgart: Schäffer-Poeschel, 2000

Published in: Betriebswirtschaftliche Abhandlungen ; NF,117

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