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  1. Jenner, Thomas [Author]

    Marketing-Planung

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    Stuttgart; Berlin; Köln: Kohlhammer, 2003

    Published in: Kohlhammer Edition Marketing

  2. Gerritsen, Dorothé [Author] ; Olderen, Ronald van [Other]

    Events as a strategic marketing tool

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    Wallingford, Oxfordshire, UK: CABI, 2014

    Published in: CABI tourism texts